Indie game influencer marketing: how to get your game covered by creators (step by step)
I have been frustrated many times after sending hundreds of game keys and getting only a handful of replies. Many times…
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Indie game PR: how to get your game covered by press (step by step guide)
Getting press coverage for your indie game often feels unpredictable and, honestly, a lot of the time it is. You send…
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How to use AI to find gaming influencers for your game
Finding the right creators is one of the most important parts of indie game marketing. The most accurate way to build…
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How to build an indie game influencer list (step by step guide)
Finding the right influencers for your indie game is one of the most effective ways to get visibility. Whether you are…
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How to use AI to research journalists in 5 minutes to personalize my pitch
If you have already built your indie game media list, you are ahead of most developers. You now have a list…
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How to get your first 100 players before your game launches
One of the hardest stages for an indie developer is the beginning. You launch your Steam page, post about your game,…
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How to Write a Game Press Release (Examples + Free Template)
So you’re ready to tell people about your game. Whether it’s a general announcement, a demo going live, a release date,…
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What to include in your indie game press kit (checklist + guide)
Even interested journalists may skip your game if they cannot quickly get what they need. An indie game press kit is…
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How to Market Your Game by Development Stage
It’s really overwhelming with all the information about tips and strategies for how to market your game, but how do you…
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How to build an indie game media list (step by step PR guide)
So you are ready to contact the press. You have a press release or want to pitch a review code. But…